Tag Archives: brand

Disney or DMV: Our colleagues view us as a brand

Like it or not, our colleagues view their daily interactions with us similar to a corporate brand.  Here are five intentional behaviors I use to actively manage my personal brand.

Do you actively manage the brand you project? Plan Ahead by Oregon Department of Transportation is licensed under Creative Commons | Attribution-ShareAlike 2.0 Generic
Plan Ahead by Oregon Department of Transportation is licensed under Creative Commons | Attribution-ShareAlike 2.0 Generic

Several weeks ago I participated in multiple concurrent assignments where none ran smoothly according to my standards. I found myself frustrated with what was shaping up to be my new normal—my days consisting largely of redundant throwaway work and a greatly reduced operating efficiency.

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